Macedonia is emerging as a prime destination for filmmakers and wine lovers alike, showcasing its rich history and vibrant culture. The Central Macedonia Film Office, in collaboration with the Hellenic Film Commission and the European Film Commissions Network, hosted an event during the 65th Thessaloniki Film Festival to promote the region’s scenic beauty and local hospitality. Key speakers, including regional officials and industry leaders, discussed the area’s potential for film production and the benefits of collaborating with international filmmakers, while highlighting the significance of local culture in attracting cinema projects.