Chanel has announced Matthieu Blazy as its new artistic director, responsible for haute couture, ready-to-wear, and accessories starting in 2025. Blazy, currently with Bottega Veneta, is praised for his innovative approach and craftsmanship. This appointment follows a period of uncertainty after the departure of Virginie Viard. Blazy’s creative vision is anticipated to bolster Chanel’s luxury brand position amidst a slowing luxury market.