Switzerland’s ‘2x Weihnachten’ Initiative Aims to Combat Poverty During the Holidays
In Switzerland, 720,000 people are directly affected by poverty, struggling to afford basic necessities. The ‘2x Weihnachten’ donation campaign, supported by organizations like SRG, Swiss Post, and the Red Cross, encourages citizens to contribute packages containing long-lasting food and hygiene products from December 24 to January 18. Additionally, pre-packaged options are available in Coop stores. Last year, over 50,000 packages were sent to support those in need, providing temporary relief and a glimmer of hope during the festive season.